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What is Social Media
Social Media or Web 2.0 is basically the umbrella term for any method that allows groups and individuals to interact and share information.
This is mainly an Internet based concept through some social media groups ' go offline' to form cooperatives or engage in traditional networking events.
There has been a proliferation of social media sites and this burgeoning social space has led to many marketing opportunities for businesses looking to engage their target audience in new ways.
Social Media Sites
Not surprisingly, with such rapid growth, it can be difficult to categorise 'social media sites' but, by way of example, these are some of the sites with prominent profiles:
These sites allow you to build a network of contacts and share information via clubs, groups and forums.
Use a social bookmarking service to store your favourite web sites/pages online and share with others.
Hub Sites
- Squidoo
- Wet Paint
- Hub Pages
As the name suggests, these sites act as a hub between websites in specific niches or topics.
Many build up a powerful link profile and can be viewed as authority sites for the topics they cover.
These sites allow individuals to share profiles, news, gossip, photos and more.
They enjoy huge popularity but can be a marketing minefield due to the resistance of visitors to third party advertising.
The sites listed above are just the tip of the social media iceberg.
Twitter is an example of a social media site that has achieved a huge following in a short space of time and has achieved this by offering people a novel way to communicate online.
Social Media Optimizaion SMO : -
Social Media Optimization (SMO) is a form of Search Engine Marketing where various methods are used for generating publicity through social media, online communities and community websites. With the evolving usage of Web 2.0 and online communities, SMO is becoming a key strategy for websites to promote through SMO and bring in targeted traffic to the websites. Today the participative nature of the web can easily be recognized from the involvement of forums, Social Book-marking sites, blogs and Social Network sites that have emerged in the last couple of years. These sites can typically define your business or brand presence & how it is being perceived by the masses. Numerous conversations are moving online and it is important to understand and participate in this dialogue.
Social Media Marketing involves ways to optimize web sites so they would be more easily connected & interlaced with online communities and community websites. Methods of SMO include adding RSS feeds, adding a Digg This button, and incorporating third party community functionalities like Flickr photo slides and galleries or YouTube videos. Social media optimization techniques includes creation & submission of RSS feeds, social book-marking, Video & PPT optimization i.e. submitting of videos & PPT to various social media sites, creation of blogs, articles submission, press releases etc to increase your brand image over the internet.
Social Media Marketing is in many ways connected as a technique to viral marketing where word of mouth is created not through friends or family but through the use of networking in social book-marking, video and photo sharing websites. In a similar way the engagement with blogs achieves the website popularity by sharing content through the use of RSS in the blogsphere and special blog search engines such as Technorati. Social Media Marketing is closely related to other Online Marketing Techniques, such as Search Engine Optimization, Search Engine Marketing, Viral Marketing, Word of Mouth Marketing, and Social Media Optimization.
At PRomotingwebs we understand the emerging importance of the social media and provide customized solutions to help our clients to control the potential of the Social Media.
We focus on the following aspects of Social Media Optimization:
- Increasing your linkability through fresh,informative and eye catching content
- Making tagging and bookmarking easy through implementation of Social Bookmarking buttons on your blogs and important pages
- Rewarding Inbound links
- Making your content travel through creation of presentations and submission of the same across social sharing sites.
- Encouraging the mashup
If the power of Social Media Marketing has been utilized in the right way, it can help:
- Increase direct traffic to your site
- Increase the number of quality back-links resulting in higher natural ranking
- Improved brand visibility & brand reputation
Social Media Optimization Packages
We provide best Social Media Optimization Package that increase higher volume of traffic and moving your site to the top. Our Professional Social Media Optimization Package is designed to get you the best results on top Social Media sites like You Tube, FaceBook, MySpace and more. We will submit your bookmarks on best social sites like Digg, stumpleupon and del.icio.us and posting blogs, videos etc. Our Social Media Marketing package will get you quality inbounds links and boost huge traffic on your website.
| SMO |
Economic |
Silver |
Gold |
Platinum |
| Pricing (monthly) |
$ 200 |
$ 250 |
$ 350 |
$ 450 |
| Social Media Sites |
| Social Bookmarking |
20 |
40 |
50 |
50 |
| Social Networking Profile |
5 |
10 |
15 |
15 |
| Article submission (each article) |
| |
100 |
150 |
200 |
250 |
| Article Writing |
2 (provided by client) |
3 (provided by client) |
3 (provided by client) |
4 (provided by client) |
| Press Release SUBMISSION (each Press Release) |
| |
20 |
25 |
25 |
25 |
| Press Release Creation |
1 (provided by client) |
1 (provided by client) |
1 (provided by client) |
1 (provided by client) |
| Others |
| Yahoo Question Answers |
 |
|
 |
|
| Yedda Question Answers |
|
|
|
|
| Classified ad Creation and Posting |
5 |
8 |
10 |
10 |
| Forum Posting |
|
|
|
|
| Directory Submissions |
100 |
300 |
400 |
700 |
Video Optimization / Marketing
(video provided by the client) |
|
|
|
|
| Pricing |
$ 200 |
$ 250 |
$ 350 |
$ 450 |
For More Information about the PROMOTING WEBS Services contact us at marketing@promotingwebs.com
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